Face it, most of the people you will be coming across as you shop for a photographer will be more sales trained than photographically trained. Its a crazy competitive field today.
Huge numbers of persons are embracing photography from all walks of life. Some have failed at everything else. Some have never tried anything else. Some are old pros who do the same thing every day. Booooring! Some just like taking photos and shooting video. Its FUN! But that does not mean they are qualified, skilled, or talented at producing meaningful images. They might very well be expert at selling themselves, having done sales in their former profession, or having taken the many sales training workshops, and business building workshops that professional photography groups offer.
Remember that as a shopper, not only are you making a decision on who will be doing your photography but you are also having to evaluate all the latest trends, fads and gimmicks that are being offered to impress you and distract you from what is far and away the most significant factor, the photographic skill, talent and personality of your photographer. You will be seeing all kinds of album styles and fabrications. Wildly manipulated images. Fancy new fabrics and materials like steel plate and acrylic, and all kinds of cute album sizes. But that’s just packaging. Today’s video can be so impressive technically and so disappointing when it comes to having the right content. Editing can be very dramatic, while at the same time, footage may be very weak. There is so much to cover as well as crew interaction; editing styles, and the all important ramifications of gear choices. That is what this section is all about. Trends and features will be covered in this section.